There are many coaches online who are marketing themselves unsuccessfully because they don’t understand marketing and they are doing it ineffectively. However, this does not have to be the case for you. In this episode, I am going to be sharing some of the myths around marketing and explaining some techniques that you can implement today to start marketing like a 7-figure coach.
Listen in as I explain the importance of being passionate about what you are marketing and why it is not about growing your social media or following. You will learn how to understand positioning, why your marketing should not be about self-promotion, and how to make your content more relatable.
LISTEN TO THE FULL EPISODE:
WHAT YOU'LL LEARN IN TODAY'S EPISODE:
- How to effectively market your offer.
- What marketing is really about.
- Why marketing is not simply about your social platforms.
- Myths around marketing.
- The biggest mistake coaches make when marketing.
- The importance of understanding positioning.
IDEAS WORTH SHARING:
“Marketing is how you shift someone’s way of thinking from their current level of awareness … into a better position, to be aware and to understand, and for them to be ready to take the next step with you.” – Valerie Elhurr
“Marketing is really exciting when you’re passionate about what you are marketing.” – Valerie Elhurr
“Six- and seven-figure coaches understand positioning.” – Valerie Elhurr
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