There’s a widely accepted belief that in order to attract new clients, you need to be giving away your best stuff for free. Have you heard this before? Do you accept it as true? I’ve heard it so many times that it sounds true, but it isn’t necessarily the case. So in this episode, I’ll be tackling all the variables involved here and give you my best insight into this area, including what I think is actually the best course to take.
Listen in as I help you sift through the facts in this commonly discussed area of marketing and compare it to what has actually worked for me and helped me make multiple six figures in my coaching practice. I’ll also explain why nobody actually gives away their best stuff for free and share some key insight on what you should—or shouldn’t—be sharing. If you’ve struggled with figuring out what to give away in your marketing in order to attract clients, this episode is for you.
LISTEN TO THE FULL EPISODE:
WHAT YOU'LL LEARN IN TODAY'S EPISODE:
- The difficulty of not knowing who or what to believe at the beginning.
- What successful people are actually doing.
- Why people are not buying – even when you’re giving your all.
- The dangers of giving only information.
- Key elements that are missing.
- The difference between giving nuggets of info and actually giving people what they need.
IDEAS WORTH SHARING:
“It’s really easy to get into a spot where you’re scratching your head and wondering who to listen to and believe – especially when you’re just getting started.” – Valerie Elhurr
“None of us are giving away our best stuff for free.” – Valerie Elhurr
“Information alone is not enough.” – Valerie Elhurr
RESOURCES IN TODAY'S EPISODE:
Valerie Elhurr: Website | LinkedIn | YouTube | Facebook
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